WOW air hf., commonly known as WOW air, is an Icelandic low-cost airline headquartered in Reykjavík, Iceland. Founded in 2011, the airline has established itself as a key player in the aviation industry, primarily serving transatlantic routes between Europe and North America. With a focus on affordable travel, WOW air offers a unique range of services, including budget-friendly flights and a variety of add-on options that cater to diverse traveller needs. The airline's operational regions extend across major cities in Europe and North America, making it a popular choice for both leisure and business travellers. Notable for its innovative approach to low-cost air travel, WOW air has achieved significant milestones, including rapid fleet expansion and a growing customer base. With a commitment to providing value and convenience, WOW air continues to enhance its market position in the competitive airline industry.
How does WOW air hf.'s carbon action stack up? DitchCarbon scores companies based on their carbon action and commitment to reducing emissions. Read about our methodology to learn more.
Mean score of companies in the Air Transport industry. Comparing a company's score to the industry average can give you a sense of how well the company is doing compared to its peers.
WOW air hf.'s score of 5 is lower than 91% of the industry. This can give you a sense of how well the company is doing compared to its peers.
WOW air hf. currently does not have any publicly available carbon emissions data, as indicated by the absence of specific figures in kg CO2e. Additionally, there are no documented reduction targets or climate pledges associated with the airline. This lack of data suggests that WOW air hf. may not have established formal commitments to reduce its carbon footprint or engage in industry-standard climate initiatives. In the context of the aviation industry, many airlines are increasingly focusing on sustainability and carbon reduction strategies, often setting ambitious targets in line with the Science Based Targets initiative (SBTi) and other climate frameworks. However, without specific commitments or data, it is unclear how WOW air hf. aligns with these industry trends. As the airline industry faces growing pressure to address climate change, it is essential for companies like WOW air hf. to develop and communicate their climate strategies to remain competitive and responsible in a rapidly evolving market.
Companies disclose and commit to reducing emissions to show they are serious about reducing emissions impact over time. They can also help a company track its progress over time.
WOW air hf. is not participating in any of the initiatives that we track. This may change over time as the company engages with new initiatives or updates its commitments. DitchCarbon will update this information as it becomes available.